An interactive online Academy: take two personalized assessments, validate a real problem with real customer interviews, build an honest offer, price it, and create a focused 90-day launch plan — all inside guided, auto-scored tools you'll come back to as your business grows.
Built for pharmacists who want a second income stream built around their own expertise — sold on their own terms, on their own site.
What's Inside the Academy
Start Here
Find Your Business Profile and Income Lane
Business Readiness Assessment: 42 questions across 7 categories, scoring your expertise, audience understanding, problem clarity, offer readiness, marketing comfort, execution capacity, and business foundations
Income Lane Scorecard: 48 questions mapping you to your best-fit income lane out of 8 (digital products, consulting, coaching, freelance services, speaking, content, membership, or B2B)
A personalized 9-stage roadmap generated from your results, with extra focus flagged on your weaker areas
Outcome: A business profile, a recommended income lane, and a roadmap built around your actual answers.
Validate
Find and Prove a Real Problem
Opportunity Library: 42 illustrative pharmacist business concepts across patients, pharmacists, pharmacy businesses, and organizations, to prompt your own thinking
Audience Builder with an auto-scored Clarity Score, and a warning when your audience is too broad to build around
Customer Interview Tracker with a built-in interview script, a leading-question warning, and theme detection across your logged conversations
Problem Validation Lab: a 100-point score across ten weighted categories, ending in an honest proceed/revise/abandon decision
Outcome: Real evidence for or against your idea, before you build anything.
Build
Design an Honest, Priced Offer
Offer Builder: drafts your offer statement live, flags overpromising language automatically, and scores your offer's strength out of 100
Pricing Lab: calculates your true delivery cost, margin, effective hourly revenue, and weekly capacity from your own numbers
Revenue Planner: three scenario estimates (conservative, moderate, optimistic) plus a break-even calculation — clearly labeled as estimates, never a guarantee
Product Builder or Service Builder, depending on your lane, with a warning if you're planning to overbuild before getting feedback
Outcome: A scoped, honestly priced, minimum viable offer.
Launch
Build Your Sales System and Launch Plan
Sales Page Builder with the same live overpromise detection and a 100-point sales page score
Lead magnet planner and a draft-only email sequence builder
Launch Planner: four launch modes (pilot, founding-customer, public, or evergreen), each with its own task calendar
Business Boundaries Checklist and a Metrics Dashboard to track real numbers as you go
Outcome: A real launch plan, a completion report, and a certificate once every stage is complete.
What You Get
Full access to the interactive Academy — every assessment, builder, and tracker saves your progress as you go — plus a downloadable, printable PDF workbook with every worksheet and worked example, yours to keep permanently.
Free Bonus
Includes a free copy of The Pharmacist's Second Income
A full 46-page companion book, yours the moment you enroll — no extra charge.
Included Tools
Business Readiness Assessment42 questions, 7 categories, personalized profile
Income Lane Scorecard48 questions across 8 income lanes
Problem Validation Lab100-point score, proceed/revise/abandon
Customer Interview TrackerScript, warnings, and theme detection
Launch PlannerFour launch modes, each with its own task calendar
Metrics Dashboard & CertificateTrack real numbers, earn your completion certificate
$797
One payment. Full self-paced access the moment you check out — workbook, every template, and every tool included, no waiting.
Frequently Asked Questions
Do I need an existing audience or following to start?
No. The Academy is built to help you find a validated problem and build a first offer even from zero, starting with the Business Readiness Assessment.
Is this a video course, or something else?
It's an interactive Academy: guided assessments, builders, and trackers that score your work and save your progress as you go, plus a downloadable PDF workbook.
What kind of income lanes does this cover?
Digital products, consulting, coaching, freelance services, speaking, content, membership, and B2B pharmacy services — the Income Lane Scorecard points you to the one that fits you.
How long do I have access?
Your one-time purchase includes access for as long as this program remains offered by DocTayo. If we ever discontinue a program, enrolled customers get at least 90 days' notice and a chance to complete or export their work first. See our Terms of Service for full details.
Disclaimer: This program teaches a process for building and launching a product or service offer. It does not guarantee sales, income, or any specific business outcome.